Team

Brendon Kensel
Managing Partner

Brendon Kensel is an experienced entrepreneur and operator with a deep background in building and advising high-growth companies with a particular focus on fintech, ad tech, and sports tech. He is a recognized industry expert in the media, marketing, and technology sectors and has advised leading companies and private equity firms regarding mergers and acquisitions, industry consolidation, new market entry, divestitures, and strategic alliances.

Mr. Kensel is the founder and President of PrimaHealth Credit, and he is responsible for overseeing product and platform innovation, scaling the operations, and leading day-to-day management. Mr. Kensel's previous experience, building a medical services organization that managed orthodontic offices in Southern California, developed his point-of-view on elective care finance and highlighted the opportunity to disrupt the space with innovative technology and financial products.

Previously Mr. Kensel was the President of MediaShift, a next-generation ad tech company that monetizes WiFi networks. He led the company into commercialization and generated first year revenue of $7.6 million through both organic and acquisitive growth. He was also responsible for advertising revenue, strategic partnerships, channel development, M&A, and the development of all mobile and PC-based ad products.

Earlier in his career Mr. Kensel was EVP and division President at eSynergies, a diversified digital marketing services company. Previously, Mr. Kensel was the founder and CEO of Salesmation, a leading rich media online advertising company that was acquired by eSynergies. Prior experience also includes marketing and management posts at El Pollo Loco, a national quick-service restaurant chain; Alcone Marketing Group, an Omnicom Group agency; and the Tacoma Rainiers Baseball Club, the AAA affiliate of the Seattle Mariners.

Mr. Kensel recently completed a six-year term as a member of the Board of Directors of Project Access, a non-profit organization that assists low-income families by providing educational, health, and social services.

Mr. Kensel received a B.S. from Central Washington University and a M.B.A. from the Graziadio School of Business and Management at Pepperdine University. He studied global enterprise management at Kellogg College, University of Oxford.