John Pietro has over 30 years of experience both as an entrepreneur and senior executive at leading marketing agencies and quick service restaurants. An expert in the strategic development and marketing of food service brands, Mr. Pietro has helped build brands such as Wendy's, Cinnabon, Mr. Steak and Baja Fresh. Mr. Pietro is the founder and former CEO of AMP, a leading sales promotion agency where he developed marketing and sales initiatives for numerous clients including Coca-Cola, Baker's Drive-Thru, Seattle's Best Coffee, El Pollo Loco and Shimano.
Previously, Mr. Pietro was Vice President, Group Account Director for Alcone Marketing Group, an Omnicom Group (NYSE: "OMC") agency. While there he developed marketing programs for UNOCAL, Kinko's, Burger King, Denny's and Fox Sports. Earlier Mr. Pietro served as Vice President of Marketing for Wendy's International and led the field marketing that served over 3,100 locations. Prior, he was Vice President of Marketing for Mr. Steak Restaurants.
Mr. Pietro received a B.S. in marketing from University of Colorado at Denver.